FEBRUARY 5, 2014
The Freed-Hardeman University Bible Bookstore will get a new look, a new name, new managers and a new focus over the next few months. University trustees approved changing the name to FHU Christian Store at their meeting Jan. 31. The store will focus on providing faith-building resources for individuals and churches.
Clay Young, formerly of Vision Creative & Marketing, began his duties as sales manager Jan. 28 He brings considerable experience in marketing, advertising, publication and communication to his new position.
Leah Harrison, assistant sales manager, began working at the store Feb. 5. A 2002 FHU graduate, she has worked as a project coordinator for the FHU Office of Marketing and University Relations. A team of student workers will assist Young and Harrison.
"I am looking forward to the plans we have to maximize the potential of the FHU Christian Store. It's an honor to be a part of the process and an exciting time to work at Freed-Hardeman University," Harrison said.
“We will continue to offer the highest quality Bibles, Bible school curriculum materials, books, a cappella music and church supplies,” Young said. “Everything we carry will be about helping Christians grow stronger in their faith. We’re seeking books and other resources that we would personally want to read and study,” he said.
“The new name reflects a broad range of products and remains true to our heritage of being an integral part of Freed-Hardeman University,” Young said.
Changes to the store’s layout and new inventory are also on the horizon. An increased focus on online sales and customer service are also expected. Plans are being made to remodel the store this summer to make it more customer-friendly, including an area for in-store events such as book signings and comfortable spaces for customers to review books while enjoying a cup of coffee.
The online store will receive a major overhaul, Young said. Customers will be able to view bestsellers, new titles, upcoming releases, featured products, specials and sale items. “Virtually everything we carry in-store will be available online,” he said. Young expects the expanded website to be finished in late spring.
Young also has plans to enhance service to churches. “We will conduct free teacher training workshops on campus,” he said. In addition, the bookstore will offer resources at ladies’ days and other church events.
“We are committed to serving the needs of the FHU family, congregations and the residents of Henderson and the surrounding area,” Young said. The store will continue to open for special events on campus. “We’ll have extended hours and special offers,” he said. Campus visitors will also be able to take advantage of event specials via Facebook, Twitter and Instagram, he said.