B.B.A. in Business Analytics

Freed-Hardeman University now offers a Bachelor of Business Administration degree in business analytics, specifically designed to prepare graduates for this rapidly growing field. Developed jointly by the College of Business and the Department of Mathematics and Computer Science, the B.B.A. in business analytics requires 39 credit hours of business courses and 24 hours of business analytics and computer science courses. Students will receive a robust business foundation with a focused emphasis on the management, analysis and application of data in a business context. Record amounts of data and improved analytics technology have made data analytics one of the fastest growing job categories in the world. Four of the 20 fastest-growing professions by 2029 are expected to be in analytics, according to the Occupational Outlook Handbook, leading to tremendous demand for skilled workers who can interpret and explain data.

Is the B.B.A. in Business Analytics for you?

The BBA in business analytics is targeted at undergraduate students who have an interest in business, applied mathematics, quantitative analysis, problem-solving or computer science. Students who desire to pursue a graduate degree in business analytics or in a related field, such as business administration, supply chain management, health informatics, financial analysis, economics, law or criminal justice will also find the program beneficial. Students will have an opportunity to participate in the FHU Business Analytics DataFest team, which gives experience analyzing a real-world dataset in competition against other top colleges.  See this article for information about past success the team has had in the DC DataFest:   https://www.fhu.edu/news/fhu-data-analytics-team-wins-award-for-best-insight-in-dc-datafest  

Degree Requirements

B.B.A. Major in Business Analytics

Program Coordinator: Charlie Smith

For a complete listing of requirements for graduation, see Academics: Degree/Graduation

126 HOURS

I.Liberal Arts Core Requirements

Listed in this catalog under Academics: Liberal Arts Display

Limit II. C. Quantitative Reasoning to MAT 235 Introductory Statistics

34 hours


II. Common Professional Component for all B.B.A. majors:

39 hours

ACC 231

Principles of Accounting I

3

ACC 233

Principles of Accounting II

3

BAN 225

Quantitative Business Analysis

3

BUS 254

Business Technology

3

BUS 351

Business Communication (W)

3

BUS 354

Legal Environment of Business

3

BUS 455

Business Ethics (W)

3

BUS 459

Business Capstone (W)

3

ECO 271

Macroeconomics

3

ECO 272

Microeconomics

3

FIN 385

Managerial Finance

3

MGT 241

Principles of Management

3

MKT 261

Principles of Marketing

3



III. Major Requirements:

24 hours

BAN 325

Business Analytics

3

BAN 425

Advanced Business Analytics

3

CIS 171

Computer Programming I 

3

CIS 172

Computer Programming II

3

CIS 324

Database Systems

3

CIS 377

Artificial Intelligence

3

 

Internship, upper-division business electives

6

IV. Electives (including additional Bible)


29 hours